Digital Advertising Resource for
RV Dealers and RV Industry
Posted by Shawn Friesen on Jul 23, 2014
Some dealers love to try and dominate their own geographic regions. This is a great “legacy” strategy, for sure. But other dealers watch various sales coming to them from a-far and they make some very interesting, coldly calculated moves to help them capture more of… Read On »
Posted by Shawn Friesen on Jun 23, 2014
Usually when John Q. Public wants to buy an RV, he starts Googling. Chances are inevitably he’ll land on RVT.com. And, as soon as he (or she) hits our site, the rich information starts flowing. Some info we receive about buyers comes in automatically. Some… Read On »
Posted by Shawn Friesen on Mar 12, 2014
For some this information may be “old hat.” For others, a refresher. For others still this will be something new. Whatever your background and comfort level with computers, here it is, the RV advertiser’s guide to HTML tags! The General Idea Tags are what you… Read On »
Posted by Shawn Friesen on Jan 28, 2014
Significant increases in RV shopper lead volumes (and additional RV sales) are now being “enjoyed” by a certain, select few dealers (and manufacturers.) These lucky ones have a few secrets in common. They’ve experimented – and figured out how to win the race! They’ve managed… Read On »
Posted by Shawn Friesen on Oct 23, 2013
For those of us deeply involved in advertising vehicles for sale online, the recent Digital Dealer Conference in Las Vegas, was a mountain top experience! A great opportunity to learn from the sharpest online vehicle-selling minds in the world! So now – and over the… Read On »
Posted by Shawn Friesen on Sep 25, 2013
If you’re heading to Vegas for the RVDA Convention and Expo, you’re cordially invited to RVT.com’s Proprietary Workshop … “Generate More Sales By Improving Your RV Listings – 10 Sure-Fire Ways To MAXIMIZE the ‘Pull’ of Your Ads …” But … If you cannot make… Read On »
Posted by Shawn Friesen on Aug 26, 2013
If a picture is worth 1,000 words, can the photos you use in your RV ads be worth thousands of dollars as well? Perhaps. In online RV merchandising, we already know ads that use 16 to 30 photos get you 280% more leads than ads… Read On »
Posted by Shawn Friesen on Jul 25, 2013
In our never ending quest to help dealers sell more RVs, we feel it’s necessary to make you aware of some important findings from a large-scale research Study that was released in late Spring 2013. The Study, called 2013 Automotive Buyer Influence Study – Sources… Read On »
Posted by Shawn Friesen on Jun 20, 2013
“This,” he said with steely cold resolve, “This changes everything!” It was another RV dealer being “awakened to” or “turned onto” the significant potential revenue driving power of using online video to jack up RV sales. You better pray … that he is NOT… Read On »
Posted by Shawn Friesen on May 29, 2013
It’s astonishing the amount of incredibly useful information RVT has about exactly how RV shoppers go about buying an RV. Yes, if you “dial in” RV shopper purchasing behavior, a world of opportunities quickly opens up for you. Here’s an example: What Times of… Read On »
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