When you’re selling RVs, it can often seem like your digital marketing landscape — changes FAST! Ready! Aim! Oops, the target moved … again! (Examples? Online shopping trends, email lead volume fluctuations, Adwords, Google algorithm changes, Social Media platform usage evolution and the list goes on.) But in RV sales, as in… Read On »
Significant increases in RV shopper lead volumes (and additional RV sales) are now being “enjoyed” by a certain, select few dealers (and manufacturers.) These lucky ones have a few secrets in common. They’ve experimented – and figured out how to win the race! They’ve managed… Read On »
For those of us deeply involved in advertising vehicles for sale online, the recent Digital Dealer Conference in Las Vegas, was a mountain top experience! A great opportunity to learn from the sharpest online vehicle-selling minds in the world! So now – and over the… Read On »
Today we’re going to discuss a powerful technique you can use right now to get more RV shoppers to contact you. It’s simple and easy-to-do but only about 1 in 25 dealerships actually uses this method to drive more leads for their Sales Reps. Are… Read On »
We’ve all seen those RV classified ads that scream out, “LOWEST PRICES!!! WE WON’T BE UNDERSOLD!!!!” Do RV consumers respond positively to this type of ad copy? There are some very compelling reasons to stop, and look hard, at what seems to have become a… Read On »
It’s astonishing the amount of incredibly useful information RVT has about exactly how RV shoppers go about buying an RV. Yes, if you “dial in” RV shopper purchasing behavior, a world of opportunities quickly opens up for you. Here’s an example: What Times of… Read On »
In RV sales, you need to beat your competitor(s) to the punch. You have to get back to your leads … and FAST! But, what if you’re not in the office? What if your store is closed and a bona-fide lead sends you an… Read On »
Get with a group of RV dealers and start talking about whether – or not – you should put prices on your RV classified ads and you could end up in … well … an all out price war! The discussion can get a… Read On »
Shocking. And, down right alarming. Yet still somehow … nicely transparent, very open, and completely professional at the same time. This Company’s follow up email actually gave me a JOLT. Like a wake up call, like the way it’s supposed to be, their email… Read On »
Time flies and the super busy RV selling season will be here before you know it. In fact, shopping for RVs – online – is already ramping up! But for right now, you’re in planning mode. You’re actively planning and assessing fresh, new ideas.… Read On »
