Digital Advertising Resource for
RV Dealers and RV Industry

Facebook Doesn’t Pay…Does It?

Posted by Chris Mapson on Jan 03, 2013

Let’s get blunt and honest for a minute, shall we?  Converting your dealership’s Social Media efforts into paying customers is the end game, isn’t it?

So, about your Facebook Page … time spent, energy eaten up, money tossed at it.  But, don’t fret.  You’re doing everything you can to get “Likes,” to stay engaged.  And yes, Facebook’s a decent way to be top-of-mind if and when your Facebook Fans become ready / willing and able to purchase an RV.

So, that’s it?  “Engagement” is all she wrote?  I don’t think so.  In fact, here’s a super simple trick that HUGE numbers of dealers – unfortunately – completely miss out on.

Key Question:

Let’s say I’m your Facebook Fan.  If I visit your Facebook Page, can I simply click a button and start browsing your RV inventory?

If so, perfect, you’re ahead of the pack.  Great job.

If not … “Houston we have a problem!”

Scenario:

  • The Spring busy season is FAST approaching
  • You have a Facebook Page
  • You’re working (more or less) on getting Likes
  • Oddly somehow, your Likers cannot access your RV inventory listings from your Facebook Page – not good

Solution:

We’ve created an easy fix for this challenge.  In 4 simple steps we’ll make it so your Facebook Fans can now browse all the RVs you have on RVT.com right from within your Facebook Page.

Go here for our Quick Facebook Trick procedure.

Check out this short video to see it in action:

RVT.com – in the business of helping RV consumers (and Facebook Fans!) easily browse through and look at RV dealer inventory.

Author: Chris Mapson

PG Chris Mapson | RVT.com | RV Sales Maximization Specialist. Chris is RVT's Lead Generation, Lead Management and CRM professional. He works closely with RV dealers and manufacturers across N. America. Chris helps "optimize" RV ad listings and implements out-of-the-box Lead Generation initiatives that increase dealers' RV sales. Blog: RVAdvertiser.com. Private consultations: Visit RVT.com/Sessions.

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