Digital Advertising Resource for
RV Dealers and RV Industry

Top 7 Digital Marketing Tips for RV Dealers …

Posted by Steve Devries on Mar 10, 2015

19 years ago, Digital Marketing didn’t exist. The Internet was still new. How new? In 1996 . . . Google.com didn’t exist. There were only 100,000 websites compared to more than 1 billion today. The web browser of choice was Netscape Navigator. Dial-up Internet was… Read On »






4 Key Pieces of Info You Need to Know About Today’s RV Consumer …

Posted by Chris Mapson on Jun 23, 2014

Usually when John Q. Public wants to buy an RV, he starts Googling.  Chances are inevitably he’ll land on RVT.com.  And, as soon as he (or she) hits our site, the rich information starts flowing.  Some info we receive about buyers comes in automatically.  Some… Read On »






Major Take-Aways From the 15th Digital Dealer Conference & Exposition …

Posted by Chris Mapson on Oct 23, 2013

For those of us deeply involved in advertising vehicles for sale online, the recent Digital Dealer Conference in Las Vegas, was a mountain top experience!  A great opportunity to learn from the sharpest online vehicle-selling minds in the world! So now – and over the… Read On »






1 Game-Changer Tactic that Few RV Dealers Are Onto …

Posted by Chris Mapson on Jun 20, 2013

“This,” he said with steely cold resolve, “This changes everything!” It was another RV dealer being “awakened to” or “turned onto” the significant potential revenue driving power of using online video to jack up RV sales.   You better pray … that he is NOT… Read On »






Gain An “Unfair Advantage” When Your RVs Look Great on a Smart Phone …

Posted by Chris Mapson on Jun 05, 2013

With society’s wholesale adoption of smart phones, the iPad and other tablets, it’s extremely important that your inventory of RVs presents well from a mobile device.  Fortunately, if you’re an RVT customer, it already does.   But there’s more … read on. Yes, RV consumer… Read On »






Get your Facebook Page Driving RV Sales …

Posted by Chris Mapson on May 15, 2013

A huge issue for RV dealerships when it comes to their Facebook Pages is, “How Do We Make It Pay?”   RVT can help.  Here’s how … Facebook’s one thing – but, in RV sales – what you really want is RV shoppers … Viewing your… Read On »






Videos Generate Lots More RV Shopper Leads …

Posted by Chris Mapson on Feb 06, 2013

RV dealers always ask us:  “Is it really worth the effort to create a video for each of my RVs?” So we did the math … Random Sample: We analyzed a large random sample of RV ads — 1/2 WITH video — 1/2 with NO… Read On »






*NEW FEATURE* LIVE CHAT ON DEALER LISTINGS

Posted by Shawn Friesen on Jan 21, 2013

We’ve integrated Live Chat into our system, making it easy for consumers to engage your dealership – live – while visiting your listings on RVT.com! Live Chat also proactively engages your visitors by inviting them into a conversation with your sales rep(s). This exciting new feature is ONLY $30 /… Read On »






Watch This Happen in the RV Industry …

Posted by Chris Mapson on Jan 10, 2013

RV industry media and pundits are all fairly optimistic about prospects for growth.  And, so is RVT.com.  But, there’s more …   We’re seeing some intriguing dynamics on the consumer side and some converging positives on the dealer side as well.  It could mean significant impact in… Read On »






Facebook Doesn’t Pay…Does It?

Posted by Chris Mapson on Jan 03, 2013

Let’s get blunt and honest for a minute, shall we?  Converting your dealership’s Social Media efforts into paying customers is the end game, isn’t it? So, about your Facebook Page … time spent, energy eaten up, money tossed at it.  But, don’t fret.  You’re doing… Read On »






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